ISSE International Hair Show BTS

Friday, March 24, 2017

High Fashion and Trendy hipsters are what you will find at this years ProBeauty ISSE Long Beach Hair Show. The event was held on January 27th-29th, and for the 5th year I was with Olivia Garden, strutting our new booth to the attendees. With names like Matrix, Chi, TIGI, Pulp Riot, and Larissa Love, you are transported into the world of Beauty.
AND...drum roll please...Olivia Garden is celebrating it's 50th Anniversary!

This is one of my favorite shows because I work with all local artists, who are also some of my close friends. It's not work when you're having that good of a time! 


In my opinion the ProBeauty ISSE Hair Show is the beginning of the show season year and everyone is dressed for the occasions. I wanted to give you a few of the highlights of the trends that are going to be seen this year!
Get ready....GO!


Open Frames, Silver hair and old concert Tees are a must for this year! 

Can we just swoon over this mustache. There was a competition going on and I give this gentleman a 10!

The 70's are alive and well with this look! Waist High leather pants with the brushed back hair is a MUST!

Ponchos have always been a fan favorite, but what if you could get it custom made! I ran into this guy who was promoting his friends business...check out UNIQUEORIN for unique finds.


Leopard, and this very sharp hair cut makes you wonder...how wild is too wild!

These besties are bold and beautiful! I called them my Cotton Candy Cuties

Backstage at the show, it almost felt like a rock show!
This ladies personality was so beautiful and confident. That is one thing you see at the hair shows, CONFIDENCE! No one judges you and embraces your individuallity.
The Yin and Yang. Boho meets Modern! 

This is a look that is classic and cool, they could walk right out of the show and head to one of my favorite bars on 4th street! My favorite is she is wearing her sweater as a scarf! 

Our Olivia Garden bags are equally as trendy! 



We even came across some demonstrations from our neighbors Aquage, Pravana, and Matrix.

Behind the Chair at the Matrix Booth! 

Look at that precioson... 

That focus....

I dyed my hair a few months back, a very trendy purple, and I was constantly asked if I had used Pravana. One of the well known color names, they allowed us on the stage to get a closer look!

The amazing team behind Pravana


Aquage always uses beautiful colors and can transform any type of hair into a masterpiece. 

Mid Creation 

SWOON.....just SWOON. This updo is every girls dream! 




If you are a licensed hairstylist or a hair salon owner come join us next year! Tickets are on sale HERE

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